Brand Design Guidelines

Bike Street Boys had a requirement to create a Brand Design Guidelines so that they can have consistency in their design language across the platforms.

As an Graphic Design Intern, I researched their previous articles, social media platforms, brochures and previously designed assets which had numerous clues on the inconsistencies across their design language. I setup their already designed logos that can be used across platforms, fonts that can be used in articles and websites and colors that they can use while developing presentation platforms, infographics and websites.